WooCommerce is a flexible, open-source eCommerce solution built on WordPress. Sell anything, anywhere and make your way.
WooCommerce is a flexible, open-source eCommerce solution built on WordPress. Whether you’re launching a business, taking an existing brick and mortar store online, or designing sites for clients you can get started quickly and build exactly the store you want.
Activate the free WooCommerce plugin on a new or existing WordPress site, follow the optional guided tour, and set up a new store in minutes with:
Beyond the basics, WooCommerce is fully customizable and extendable:
Open-source freedoms mean full ownership of content and data forever – plus the expertise of a friendly global community.
WooCommerce is built to allow store managers to run an eCommerce site themselves, no web developer needed. There is also a free WooCommerce mobile app (Android and iOS) for store management on the go.
WooCommerce is developed and supported by Automattic, the creators of Jetpack and WordPress.com, along with independent contributors. The official extension marketplace is on WooCommerce.com.
With WooCommerce, you can sell both physical and digital goods in all shapes and sizes, offer product variations, complex configurations, and instant downloads to shoppers; and even sell affiliate goods from online marketplaces.
And those are just the out-of-the-box options. With paid extensions, you can extend your WooCommerce store to take bookings, offer memberships, set up recurring payments by subscription, create dynamic pricing rules, and much more.
Start a monthly wine subscription box, offer a discount on yoga mats to members who’ve attended 10+ classes, offer configurable hampers or personalized jewelry – it’s all possible with WooCommerce.
WooCommerce comes bundled with the ability to accept major credit cards, alternative payment methods, BACS (bank transfers), and cash on delivery.
For additional options, WooCommerce also integrates with more than 140 region-specific gateways including popular choices like Stripe, PayPal, Square and Amazon Pay. Apple Pay and Google Pay are also supported.
Search for your payment service provider of choice on the official marketplace.
Shipping with WooCommerce is highly configurable. Adjust the built-in settings to offer free shipping or flat rate shipping, limit your shipments to specific countries by setting up shipping zones, or open your store up to the world.
Official extensions connect you with hundreds of local and international carriers – including Royal Mail, FedEx, and Australia Post – and let you integrate with inventory management and fulfilment providers.
There are also extensions available to add delivery and shipping options and support strategies like buy-one-get-one free, free gifts, and add-ons. WooCommerce Shipping supports real-time calculations and printing labels at home.
WooCommerce store design starts with a theme of your choice. There are hundreds of free and paid themes available, including Storefront by Automattic — it’s free to all stores and you can choose to have it installed for you during the guided setup.
Storefront offers deep WooCommerce integration and prioritizes speed and uptime. You can add your brand and define your style by customizing Storefront yourself or adding one of several industry-themed Storefront child themes.
Personalize your store’s design even more with WooCommerce Blocks (available in WooCommerce 3.6 and above) — use them to add selections of or single products to any page, for a seamless blending of commerce into content.
The easiest way to add features and functionality to a WooCommerce store is with an extension:
There are hundreds of official extensions reviewed by WooCommerce developers available on the WooCommerce.com marketplace, and many in the WordPress.org repository and on the wider web.
WooCommerce gives you complete control – from taxes to stock levels to customer accounts. Add and remove extensions, change your store’s design, and switch themes or hosts or payment service providers, all as you please.
In a world increasingly aware of the importance of data protection, WooCommerce gives you full ownership over what is tracked and stored. If you opt to share usage data with us, your data is anonymized and kept secure. At any stage, you can opt out of all forms of tracking while still enjoying all of WooCommerce’s capabilities.
With WooCommerce, your data belongs to you. One of the risks of using a hosted eCommerce platform the risk of losing your store if the provider closes. WooCommerce store data is future-proof — you’re are free to export all your content and take your site wherever you choose.
WooCommerce was originally created with developers in mind. Built with a REST API, it integrates with virtually any service. Store data can be accessed anywhere, anytime, 100% securely.
WooCommerce allows developers to easily create, modify, and scale a store that meets client’s specifications, and to make enhancements either with extensions or with customs solution.
No matter the size of the store you want to build, WooCommerce has a robust framework that supports stores from basic to enterprise – with content and commerce in a single, central location.
WooCommerce is audited by a dedicated team of developers who work across time zones to identify and patch any and all discovered bugs. There is comprehensive, easily-accessible documentation that is updated with each release. With our docs, you’ll learn how to create the site your client needs.
WooCommerce is one of the fastest-growing eCommerce communities. We’re proud that the helpfulness of the community and wealth of resources available online are frequently cited as reasons our users love it.
There are 80+ WooCommerce Meetups taking place in cities across the world that you can attend for free and even get involved in running. WooCommerce also has a regular presence at WordCamps across the globe – and we’d love to meet you.
If you’re interested in contributing to WooCommerce we’ve got more than 350 contributors, and there’s always room for more. Head to the WooCommerce GitHub Repository to find out how you can pitch in.
WooCommerce is currently 100% translated into 24 languages, including Danish, Ukrainian, and Persian. If you’re interested in helping to localize WooCommerce by adding your local language, visit translate.wordpress.org.
Visit the WooCommerce server requirements documentation for a detailed list of server requirements.
Automatic installation is the easiest option — WordPress will handles the file transfer, and you won’t need to leave your web browser. To do an automatic install of WooCommerce, log in to your WordPress dashboard, navigate to the Plugins menu, and click “Add New.”
In the search field type “WooCommerce,” then click “Search Plugins.” Once you’ve found us, you can view details about it such as the point release, rating, and description. Most importantly of course, you can install it by! Click “Install Now,” and WordPress will take it from there.
Manual installation method requires downloading the WooCommerce plugin and uploading it to your web server via your favorite FTP application. The WordPress codex contains instructions on how to do this here.
Automatic updates should work smoothly, but we still recommend you back up your site.
If you encounter issues with the shop/category pages after an update, flush the permalinks by going to WordPress > Settings > Permalinks and hitting “Save.” That should return things to normal.
WooCommerce comes with some sample data you can use to see how products look; import sample_products.xml via the WordPress importer. You can also use the core CSV importer or our CSV Import Suite extension to import sample_products.csv
For help setting up and configuring WooCommerce please refer to our user guide
For extending or theming WooCommerce, see our codex.
If you get stuck, you can ask for help in the WooCommerce Plugin Forum.
For help with paid extensions from WooCommerce.com, use our helpdesk.
You can vote on and request new features and extensions on our WooIdeas board
You can find the documentation of our REST API on the WooCommerce REST API Docs.
Yes you can! Join in on our GitHub repository.
Thankswording to be modified via the email settings. #22927
tag_operatorparamater to the
[products]shortcode for use with the
[products tag='tag1,tag2' tag_operator='AND']. #24111
determine_locale()to properly load custom translation files. #23785
woocommerce_before_thankyouto the checkout/thankyou.php template. #23538
woocommerce_widget_shopping_cart_totalhook to replace hardcoded subtotal in cart/mini-cart.php template. #24145
woocommerce_widget_shopping_cart_after_buttonshook in cart/mini-cart.php template. #24145
woocommerce_before_cart_collateralshook in cart/cart.php template. #24145
settings_page_initfunction to the
wp_loadedaction so it is not saved after the settings page renders. #23091
$thisparameter to email class filters. #23250
WC_Abstract_Order::get_coupons()method for returning all coupon line item objects on an order. #23663
WC_Admin_List_Table_Orders::render_order_number_column()method to change the buyer name in orders list screen. #23741
WC_Helperclass for when WooCommerce.com Product Subscription statuses change
woocommerce_after_X_object_saveactions, and passed objects to
customer.updatedwebhooks for paid orders. #23402
wc_get_related_products()to enable/disable related product shuffling, defaults to true. #23562
WC_Abstract_Order::get_used_coupons()method and replace it with a new method
woocommerce_prices_include_taxfilter in the
woocommerce_admin_after_product_gallery_itemfilter in the
WC_Meta_Box_Product_Images::output()method for adding additional markup after product gallery items. #23743
woocommerce_enforce_password_strength_meter_on_checkoutfilter in the
WC_Frontend_Scripts::get_script_data()method to allow enforcing the password strength meter on checkout. #23811
woocommerce_search_products_post_statusesfilter in the
WC_Product_Data_Store_CPT::search_products()method for controlling what post statuses to include in product searches. #23838
woocommerce_order_formatted_shipping_addresseven when no shipping address is defined. #23859
WC_Product_Data_Store::find_matching_product_variation()method to always respect the ordering of variations. #23881
woocommerce_add_to_cart_notice_typefilters for changing the default notice types for cart notices. #24021
$productas parameters to the
WC_Product_CSV_Importer::parse_images_field()for adjusting the product images seperator. #24120
woocommerce_widget_shopping_cart_subtotal()template function that hooks into the
woocommerce_widget_shopping_cart_totalaction to output the mini cart subtotal. #24145
WC_Cart::restore_cart_item()in favor of existing
<strong>tag in WooCommerce.com disconnect message. #24073
Anyattributes when calling
no_shippingargument to PayPal when the order contains shippable items. #23773
require_name_emailWordPress core option. #23786
action_logcomment types from
Postal code. #23740